An early Christmas ad from greeting
card giant Hallmark features a gay couple.
Hallmark posted the 15-second ad,
titled Keepsake Ornaments, on Facebook.
“Just can't let go of … anything?”
Hallmark wrote in unveiling the ad. “Unwrap, unpack and
commemorate the moments that matter.”
In the ad, two men are busy moving into
a new home.
One man finds the couple's first
Christmas tree in a box.
“This was our first tree,” the man
“You know what it needs? An
accessory,” his partner says before hanging a “New Home 2016”
“Mi casa es su casa,” the
partner says as the couple admires the tree.
Hallmark has previously included
same-sex couples in their advertising. In 2008, Christian
conservative group American Family Association (AFA) protested
Hallmark for selling wedding cards aimed at gay and lesbian couples.