Chelsea Lately chat show host Chelsea Handler and actress Kristen Bell are urging fans to get involved in the campaign to legalize gay marriage in New York.

The two women have set up a Friend-setter page on Friendfactor, the social media website that connects straight allies with gay rights causes.

“I support my gay friends,” Handler tweeted to her more than 3.5 million followers on Monday. “Click here to support now & win NY marriage.”

The website provides an easy way for people to voice support for New York's proposed legislation. After a user enters his or her information, the site dials their legislator and prompts the user with a script urging action on the gay marriage bill.

In four days, Handler has mobilized nearly 700 fans. And Bell has racked up nearly 100 calls.

Chelsea Clinton, the daughter of former president Bill Clinton and Secretary of State Hillary Clinton, also recently came out in favor of gay marriage at a Friendfactor benefit in Manhattan.