Prince William is making history as the first member of the Royal Family to appear on the cover of a gay publication.

Prince William's cover photo for UK gay glossy Attitude was shot by Leigh Kelly after he hosted an informal meeting at Kensington Palace on the implications of homophobic and transphobic rhetoric.

According to Attitude, Prince William met with young members of the LGBT community who explained how bullying had led to depression, drug addiction and suicide attempts.

After the meeting, Prince Williams released a statement in support of the LGBT community.

“No one should be bullied for their sexuality or any other reason and no one should have to put up with the kind of hate that these young people have endured in their lives,” he wrote. “The young gay, lesbian and transgender individuals I met through Attitude are truly brave to speak out and to give hope to people who are going through terrible bullying right now. Their sense of strength and optimism should give us all encouragement to stand up to bullying wherever we see it. What I would say to any young person reading this who’s being bullied for their sexuality: don’t put up with it – speak to a trusted adult, a friend, a teacher, Childline, Diana Award or some other service and get the help you need.”

“You should be proud of the person you are and you have nothing to be ashamed of,” the future king of England added.