Joey Graceffa, a popular YouTuber and former Amazing Race contestant, came out gay in the music video for his single Don't Wait, which deals with bullying

The music video ends with Graceffa, who has dodged rumors about his sexuality, kissing another man.

In a separate video, Graceffa announced that he's gay.

“I did it in the music video in a way that was not officially saying it because in a way I think it's not necessary to have to say who you are. I wanted to do it a creative way that was to me,” he said.

The video for Don't Wait has racked up more than 2.6 million views since its Saturday release.

It coincides with the May 19 release of Graceffa's new memoir, titled In Real Life: My Journey to a Pixelated World.

In the book, Graceffa, 24, talks about being the target of bullies while growing up in Marlborough, Massachusetts.

“I'm proud to be who I am, and I'm tired of hiding and being afraid to share certain experiences,” he writes.