YouTube will celebrate Gay Pride month with the largest LGBT marketing campaign in its 8-year history.

The Friday, June 28 event will include the “taking over” of the YouTube Spotlight channel by Pride and exclusively feature LGBT content.

The video sharing site will also target more than 100 million followers through an extensive YouTube social media campaign.

The centerpiece of the campaign will be a 90-second “Pride Video” that will feature some of YouTube's amazing LGBT-themed content.

The “Pride Video” will stitch together content from up to 40 YouTube videos.

Parent company Google is also celebrating Pride by surrounding its otherwise spartan search box with colorful rainbow colors. The rainbow only appears when users search for gay-related topics.

The decision to add the support only within gay-related searches has in previous years prompted some to say that Google remains in the closet.

(Related: Google's Gay Pride rainbow icon disappoints some.)