Brian Brown, the president of the National Organization for Marriage (NOM), blames a lack of funding for Election Night losses.

On November 6, NOM, the nation's most vociferous opponent of marriage equality, suffered setbacks in five campaigns which it had backed. In three states – Maine, Maryland, and Washington state – voters legalized the institution, while Minnesotans rejected an effort to ban it. In Iowa, NOM lost a campaign to oust state Supreme Court Justice David Wiggins, who was targeted by conservatives angry over the high court's unanimous 2009 ruling which brought gay marriage to the Midwest.

(Related: Effort to oust Iowa Judge David Wiggins over gay marriage fails.)

When asked by the Baptist Press what is necessary to win in deep blue states, Brown answered money.

“We need to match them in money,” Brown said. “Everyone says, 'What does money do?' We have to have a way to get our message out to voters in the middle, and the way you can do that is through television and radio. That's the way we were able to win in North Carolina and other states – we got our message out. We were unable to do that [this fall] and the other side already has an advantage because they get all their arguments out for free through most of the mainstream press.”

Brown did not discuss the possibility that his group's message was failing with voters.

Before Election Day, NOM had dismissed the financial disparity between campaigns, saying most people were on their side already.