Micah Jesse, full name Micah Jesse Koffler, has posed for the NOH8 Campaign, which raises awareness and funds for gay rights causes, including ending California's 2008 voter-approved gay marriage ban, Proposition 8.

In 2007, Jesse launched his lifestyle and entertainment website MicahJesse.com, which focuses on positive celebrity news, and was dubbed “the Perez Hilton of the East Coast” by OK! magazine. Two years later, he launched his online radio show The Micah Jesse Show.

“I've been dying to do this campaign for so long,” an upbeat Jesse says in a behind-the-scenes video clip.

“So, I'm finally here in Los Angeles with the man himself,” he says, pointing to photographer-activist Adam Bouska, “and we're going to take you along for the ride with me on my very first NOH8 Campaign photo shoot.” (The video is embedded in the right panel of this page.)

Bouska and his partner Jeff Parshley photograph celebrities and everyday folks with their mouths duct taped and the campaign's familiar “NOH8” slogan often written on one cheek.

(Related: Former Phoenix Suns CEO Rick Welts joins NOH8 Campaign.)