The gay news site will cease operations on September 30.

The news and entertainment website devoted to the LGBT community announced its demise on Saturday.

“With the help of James Withers, who's been freelancing for the site since September 2007 when he began writing for our election blog Visible Vote, and an incredibly dedicated, talented group of freelance writers, reporters, columnists and interns, 365gay has covered almost five years of amazing gay and national news,” wrote editor in chief Jennifer Vanasco.

“Now, it's coming to an end,” she added.

All-gay cabler Logo, which is owned by Viacom's MTV Networks division, acquired 365Gay, lesbian entertainment website AfterEllen and gay male entertainment website AfterElton in 2006.

According to Vanasco, its parent company “has shifted its online strategy and so the site is closing.”

In 2009, Logo shut down its gay-themed newscast, 365Gay News Powered by CBS News, which was one of the first offerings by the nascent network. 365Gay News premiered as CBS News On Logo in June 2005. The show initially presented news items throughout the channel's broadcast day, but starting in 2007 the show acquired a permanent slot on the network's weekly schedule.

At the time, Logo said it would continue to do news on