New York Senators Kirsten Gillibrand and Chuck Schumer have recorded videos urging New Yorkers to support gay marriage.

“Every generation in America has stood up against the injustice of their day, this is our moment, this is our fight. We must stand up against the inequality and fight for justice for all,” Gillibrand says in her 30-second spot. (The video is embedded in the right panel of this page.)

“Some say politicians have a hard time getting to the point, but I don't, so I won't mince words. All New Yorkers should have the freedom to marry the one they love,” Schumer says in his ad.

“The time has come for marriage equality in the Empire State,” the senior senator adds.

The senator's ads are part of an ongoing campaign that features prominent celebrities and politicians, including Hollywood couple Ethan and Ryan Hawke, Robert F. Kennedy, Jr., and actress Fran Drescher. The campaign, backed by the Human Rights Campaign (HRC), the nation's largest gay rights advocate, hopes to build momentum on the issue now, ahead of a hoped-for second attempt to legalize the institution later this year.

“The two senators from New York join the New Yorkers for Marriage Equality Campaign at a pivotal moment in the fight for equal rights,” said HRC President Joe Solmonese in a statement. “The senators' messages of fairness and equality represent the views of their constituents, the fair-minded people of New York. With an increasing number of lawmakers in New York supporting marriage equality, full equality is on the horizon.”

Last week, two former New York City mayors – Ed Koch and David Dinkins – joined Michael Bloomberg, the city's current mayor, in recording videos for the campaign.