A new gay dating website has launched promising to solve the Internet's most vexing dating dilemma: Is that picture really who it says it is?

The folks behind GetSteady.com say they are the first and only gay dating site that requires all its members confirm their authenticity via photo verification.

A prepared statement announcing the website's launch, however, offered few details about the requirement.

The website serves the dating needs of gay, lesbian, bisexual, transsexual and transgender people living in the United States.

“GetSteady was designed to help serious-minded men and women who are frustrated with the casual and superficial nature of gay online dating,” GetSteady.com founder Michael Zuyus said.

Zuyus, who says the website fills a serious void in the industry, is operating in an increasingly crowded field. While leading industry Gay.com continues to dominate, startups such as True.com and MyGayPartner.com also promise more than a hook up for gay men and women.

In addition to the photo verification feature, GetSteady members also receive dating advice from Brian Rzepczynski, the Gay Love Coach, who blogs at TheGayLoveCoach.com, and Barb Elgin, also known as Coach Sappho from CoachSappho.com.

Rzepczynski called the opportunity “thrilling.”

“In this role, I'll help members understand their personal value systems, requirements for a partner and a relationship,” he said in a prepared statement. “I'll also provide advice on building a well-crafted personal ad that attracts the right-type of personality and partner.”

Zuyus says the website caters to “those seeking honesty and commitment while offering a fun upbeat experience at the same time.”

GetSteady launches today with a free three month offer at www.getsteady.com