Target, NBA, Dow Chemical and Wells
Fargo are among the companies participating in GLAAD's Spirit Day.
The 6th annual Spirit Day
supports efforts to combat the bullying of LGBT teens. Supporters
are encouraged to wear purple.
“Wells Fargo is firmly committed to
standing against bullying, and by addressing this issue, we hope to
create an environment where all students can thrive and find
John Lake, Wells Fargo's LGBT segment manager of enterprise
“Being bullied for who you are isn't
right,” Target said in a tweet, “but it's real. Stand in
someone's corner and #TakePride. #SpiritDay.”
The NBA tweeted: “The NBA is joining
@glaad & going purple today to stand up against bullying!
“On October 15, Dow will join
millions of teachers, workplaces, celebrities, media outlets and
students in the U.S. and around the world who support and participate
in Spirit Day by 'going purple' on social media and by wearing
purple, a color that symbolizes spirit on the rainbow flag,” Dow
Chemical wrote in its website.