The National Organization for Marriage
(NOM) has claimed that a lifestyle site sponsored by General Mills,
Everyday Health and AOL is a cover for the promotion of gay
marriage.
In June, Minnesota-based food giant
General Mills became the target of a boycott after it announced its
opposition to Minnesota's proposed amendment banning gay marriage.
More than 24,000 people have pledged to dump General Mills products
at NOM's “DUMP General Mills” boycott site.
Writing at NOM's blog, Jonathan Baker
explained that the company's newly launched Live Better America
will offer more than just relationship, recipes and healthy eating
advice.
“Look for these lifestyle, mind and
body, and relationship articles to start off in a very benign manner
(who thinks we don't need a little more exercise?), but expect before
long a transition into a renewed effort pushing for the redefinition
of marriage and family in subtle and not so subtle ways,” Baker
wrote.
(Related: Nearly
80K thank General Mills for supporting gay marriage.)