Gay rights advocates are organizing a
national day of appreciation for companies which support gay
marriage.
Tuesday's show of support originally
targeted Starbucks, which is facing a boycott called by the National
Organization for Marriage (NOM) over the coffee giant's support for
gay nuptials.
Starbucks Appreciation Day, conceived
as a counter demonstration to Mike Huckabee's successful Chick-Fil-A
Appreciation Day, was renamed National Equality Day after Equally
Wed, a glossy dedicated to gay weddings and the creator of the
event's Facebook page, clarified that Starbucks was not involved in
the protest.
According to Equally Wed, Starbucks
officers pushed organizers to include other companies.
“In an effort to heighten awareness
for all companies and nonprofits contributing to the fight for
marriage equality, we've decided to rename August 7 as National
Marriage Equality Day,” the group posted on
Facebook.
Listed among the dozens of brands which
support marriage equality are Google, Absolute Vodka, Macy's, Nike,
Amazon.com, Microsoft and Tiffany & Co.
(Related: NOM's
Starbucks boycott over gay marriage not catching global fire.)