GAP is coming under fire from the same
group which called on JCPenney
to fire Ellen DeGeneres as their spokesperson because she is gay.
One Million Moms, which is closely
associated with the Christian conservative group American Family
Association (AFA), has told GAP to “quit pushing a deviant and
“In Los Angeles, CA, GAP has a
billboard located downtown that reads: 'GAP – BE BRIGHT – BE ONE'
with two homosexual men pressed together under a shared t-shirt.
They are hugging each other and facing the camera cheek-to-cheek.
'BE ONE' is in large letters which emphasizes the same-sex
relationship,” the group wrote in a
“GAP needs to seriously consider how
their immoral advertising affect the youth of our nation.”
“Christians should urge for the the
removal of GAP's offensive billboard in Los Angeles and any other
city where it is located. GAP will also need to cancel any plans to
use the 'Be One' ad campaign elsewhere including store-front posters,
its website and in print magazine ads.”