CNN labeled Rick Santorum's momentum
“Santoromentum” after he won Alabama and Mississippi on Tuesday,
but late night chat host Jimmy Kimmel has given the term a new
Kimmel, the host of ABC's Jimmy
Kimmel Live, discussed Santoromentum during his opening
“Last night CNN came up with a clever
word for this, it's Santoromentum,” Kimmel told his audience with a
chuckle. “I understand you're looking for a catchy way to say that
Santorum is gaining momentum, but Santoromentum? It sounds like
something you put under your nose or the name of a drug.”
“It turns out it is the name of a
drug,” Kimmel added before playing a spoof commercial for
In the ad, Santorum is seen gleefully
agreeing with a male announcer's questions.
“Bothered by irregularity?
Constipation? And explosive diarrhea? Santoromentum can help,”
the announcer states.
The ad includes the following warning:
“May cause sporadic homophobia, disbelief in evolution and sweater
“Tough duty, I know,” Santorum is
seen saying near the end of the commercial. (The video is embedded
in the right panel of this page. Visit
our video library for more videos.)
Santorum attempts suicide over gay marriage, The Onion