Hawaii hotels are hoping legislation that allows gay and lesbian couples to enter a civil union will increase tourism to the islands.

The new law, which went into effect on January 1, gives gay couples most of the protections of marriage. A similar law also came online on New Year's Day in Delaware.

Standing to gain the most from the new law is the island of Maui, which played host last year to the most non-resident marriage ceremonies in Hawaii (5,900).

“We want to service all segments of the community, and we welcome everyone,” Carol Reimann, executive director of Maui Hotel & Lodging, told Hotel Check-In, an USA Today blog on travel and tourism.

According to The Maui News, the Grand Wailea hotel is offering free iPads to the first 10 couples to purchase the hotel's civil union package.

At The Muse Hotel, concierge Marc Camacho became an ordained minister in order to officiate over the civil union ceremonies of gay couples.

“It feels good knowing this is one of the things we can offer” guests, he told Hotel Check-In.