Gavin McInnes, chief creative officer
of ad agency Rooster in New York, has been asked to take an
indefinite leave of absence from the company over an essay in which
he attacks transgender people as “mentally ill gays.”
McInnes, who co-founded Rooster in
2010, is a frequent contributor to Fox News.
to Adweek, Rooster clients include Vans, Red Bull and Fox Sports.
In his essay, titled Transphobia
is Perfectly Natural and published at ThoughtCatalog.com,
McInnes claims gay, lesbian and transgender people are mentally ill.
“We're all transphobic,” McInnes
said. “We aren't blind. We see there are no old trannies. They
die of drug overdoses and suicide way before they're 40 and nobody
notices because nobody knows them. They are mentally ill gays who
need help, and that help doesn't include being maimed by physicians.
These aren't women trapped in a man's body. They are nuts trapped in
a crazy person's body.”
“Being gay is a weird quirk that
happens at birth. It's like being an albino. If you're born that
way, you shouldn't fight it. You don't need to change who you are.
In fact, doing so is sexist, misandrist, homophobic, and further
damages the lives of the mentally ill.”
A Rooster representative distanced the
company from its co-founder's views: “Gavin's views are his own and
do not represent those of the company or its members.”
Publication of the essay has also
sparked a call to boycott companies that work with McInnes.